Canndescent is a leading cultivator, distributor, and manufacturer of ultra-premium cannabis. We are passionate about creating transformative products that will help tune and enrich the human experience. We strive for excellence by hiring exceptional performers that can contribute to a fun and inspiring work culture. We are currently looking for a Customer Marketing Manager for our office in our Northern California location.
What you’ll be doing:
Plan, direct, execute and analyze our customer specific marketing programs in Northern California. You will translate strategy into customer specific marketing initiatives and actions. You will also participate and manage strategic and annual planning as well as day-to-day execution of customer marketing plans for all existing accounts. You will be the bridge between the sales, marketing team, and the dispensary to create custom marketing plans to help Canndescent drive sales.
As the Customer Marketing Manager, you will:
Develop brand awareness and activation of Canndescent at dispensaries by developing tailored marketing plans to build and drive brand awareness, customer interest, and sales
Partner with sales team to build relationships to understand marketing needs and develop strategic marketing plans with retailers
Work closely with clients to create and provide tailored account plans, retail maps, consumer journey maps, and uniform brand presentation
Manage company assets and update on company and client websites, Weemaps, and other related web presences
Identify market opportunities for consumer engagement on a face-to-face level
Manage category SKU placement on shelf
Evaluate ROI and effectiveness of marketing efforts and make adjustments accordingly
Develop metrics to gauge a market’s response to a campaign and analyze results.
Retail merchandising and strategizing for optimal placement in dispensaries
Perform other duties as assigned
Your experience and skills include:
Bachelor’s degree preferred, Associates required
1-3 years of experience in a sales or marketing role
Demonstrated experience in category management, field marketing, and merchandising
Passionate and curios about the Cannabis Industry
Experience in a field sales role
Being highly detail oriented and organized
Excellent communication across all levels of employees and people
Being a highly collaborative team player
Equity: When you do well, we all do well. Every employee of Canndescent is an owner of the company
Growth Opportunity: Being part of a company at the forefront of the fastest growing industry in the US.
Healthy work environment: We provide a professional and fun work environment that brings passion and profession together
Health: Medical, Dental, Vision
Paid time off: Vacation and Holidays
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law. Canndescent is an equal opportunity employer.
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